Zach Cole: A Web Developer, Designer And Artist

7 min read,

In the competitive world of web development and design, it is crucial to stand out from the crowd. You can do that by showcasing your unique skill set. While technical skills are undoubtedly important, combining them with other talents can create a winning formula for success. 

Zach Cole, a web developer, designer and artist, is a perfect example of someone who has leveraged his artistic skills to create a standout personal brand

By utilizing all of his skills and talents, he has built a personal website that showcases his diverse abilities. Additionally, it serves as a powerful marketing tool for his brand. 

In this article, we will explore how Zach has managed to combine his artistic and technical skills to create a successful career in web development and design.

Who Is Zach Cole?

Zach is a talented web developer, designer and artist with over 10 years of active experience in the industry. He is passionate about creating experiences that make a positive impact on people’s lives. Also, his main mission is to leave the world a better place through his work.

At present, Zach is working as a designer at Cash App in New York City. Prior to that, he honed his skills in designing mobile, web, and brand experiences for many brands.

Aside from his design work, Zach is also an avid amateur runner. He competes in races ranging from one mile to the full marathon distance. Therefore, Zach’s dedication and passion for both his professional and personal pursuits are evident in all that he does.

Skills Of This Designer And Artist

Zach’s passion for design and commitment to making a positive impact are evident in his past work experiences. Currently, the focus of his work is on designing for Cash App. In the past, this designer and artist contributed to various projects. One of them was creating a platform for runners to connect and building open-source tools for designers and developers

In addition, Zach made significant contributions to the success of Lyft. He designed solutions that helped drivers achieve their earnings goals more efficiently. 

The Projects This Web Developer, Designer And Artist Is Most Proud Of

Simple Grid

Zach Cole has a strong affinity for web development and design systems. However, during the process, he often needed to construct a new grid for each project. This process proved to be quite time-consuming and, ultimately, inefficient.

That is exactly why he decided to develop Simple Grid. The goal of Simple Grid was to introduce consistency to their own projects. Also, to enable other designers and developers to create attractive, responsive websites using the same grid system. 

Here is an interesting fact – this very website was constructed using Simple Grid as well.

Another amazing thing about Simple Grid is that it is open-source and available to everyone.

Lyft Driver App

Alongside a remarkable group of designers, researchers, and producers, Zach crafted a range of capabilities that empowered Lyft drivers to maximize their time on the road. The app provides multiple benefits, including:

  • Driving smarter: We designed tools to help drivers better understand when and where to drive in order to make the most of their time on the road, and hit their goals sooner.
  • Boosting driving activities: For drivers who may be uncertain about what to anticipate when beginning their journey with Lyft, getting started can be daunting. To alleviate this issue, Zach created a framework for condensed educational modules aimed at recently approved Lyft drivers. These resources were intended to offer a sense of reassurance prior to a driver’s first ride.
  • Events for drivers: The team recognized that in various cities, high-demand and lucrative ride opportunities are frequently linked to events. Consequently, they developed a planning tool to enable drivers to organize their schedules for the week based on an event calendar.

A Front-End Developer, Designer And Artist

Zach Cole is also a passionate illustrator. He focuses on capturing the essence of cityscapes through his detailed drawings. Additionally, he utilizes several painting techniques. Oil marker on canvas, marker on paper, acrylic marker on leather, oil on canvas, pen on wood, crayon on paper, and pen on paper.

His artistry is driven by a desire to showcase the authenticity of a city, as well as the buildings, people, and landscapes. Zach believes that cities are full of life, with each corner offering a different story, and it is his job to capture it all through his art.

Therefore, one of the key elements of his work is his attention to detail. This designer and artist spends hours upon hours studying and sketching each location, making sure each drawing is a true reflection of the city he is portraying. His art is a way of preserving the authenticity of a city, immortalizing it in his drawings for future generations to appreciate.

The Importance Of Having Personal Website For A Web Developer, Designer And Artist

Zach Cole, designer and artist, recognized the importance of having a personal website to showcase his web development and design skills. In today’s digital age, having an online presence is crucial. Particularly in the tech industry, where employers and clients alike value a strong online portfolio as evidence of your technical prowess.

In today’s digital age, having an online presence is crucial, particularly in the tech industry, where employers and clients alike value a strong online portfolio as evidence of your technical prowess.

Developing An Online Portfolio

This designer and artist’s personal website is an ideal representation of how a well-crafted online portfolio can function as an invaluable marketing tool for web designers and developers. The website is beautifully designed, easy to navigate, and highlights Zach’s expertise in web development and design. Through this website, he can communicate his strengths and skills to potential clients and employers.

Building A Strong Personal Brand As A Designer And Artist

One of the primary advantages of having a portfolio website for a web designer and artist is that it allows them to build a personal brand. By curating a portfolio of their work and presenting it in an organized and visually appealing manner, web designers can communicate their unique style and approach to web development and design. This is particularly important for freelancers or those seeking employment in the tech industry, where a distinct brand can differentiate them from their competitors.

Demonstrating Industry Competency As A Web Developer, Designer And Artist

Another significant benefit of having a portfolio website is that it can attract potential clients or employers. It is essential that the portfolio demonstrates your ability to create high-quality, visually appealing websites that are user-friendly and optimized for search engines. For Zach, this was a strategic move that helped to build trust with potential clients or employers. Sharing the details of the projects this designer and artist worked on, including the challenges he faced and how he overcame them. Zach demonstrated his ability to handle complex web development and design tasks.

Wrapping Up

Zach Cole is a multi-talented individual whose skills as a web designer, developer and artist have all been showcased on his personal website. His portfolio website is a shining example of how a personal website can serve as a valuable marketing tool for designers, developers, and artists alike. By highlighting his skills, experience, and previous projects, Zach has been able to build a personal brand, attract potential clients or employers, and showcase his art to a broader audience.

Zach, thank you for choosing .ME as your online home. We are looking forward to hearing about your future accomplishments!

Marketing Manager, FourDots