MyLanguage.me Marks 1.5 MIllion Downloads of Their Impressive Language Apps

4 min read,

If you’re reading this I can say that you know English good enough to understand what’s written in these blog posts. You probably wouldn’t have any trouble visiting a country and getting along with English. But what if you visit some place where people speak another language and don’t really know English? MyLanguage.me might be of help.

MyLanguage.me is the premier language translation and learning community. They have more than 1.5 million downloads and 44 million unique translations provided to date. They are actually changing the way translations are done and languages are learnt with applications that are fun, engaging and practical. We met with Leanne Lauder, VP of Marketing and Operations at MyLanguage.me at TechCrunch Disrupt.

Leanne said that MyLanguage’s mission is to give their users the tools to understand, relate and engage with the world around them. Unlike most language translators today, myLanguage provides accurate language translations with the use of regional nuances, local colloquialisms, and slang. They believe these are essential elements of communication that allow our users to understand the contextual information of the conversation. In the language translation application industry, literal translation is commonplace. Their goal is to provide translations that are contextually relevant.

Why did you choose a .ME domain?

MyLanguage.me is all about our users. Our name has the .Me domain in order to illustrate that as a user, myLanguage is all about Me and the person I am talking to.

How much is a personal message and social network presence important for you, and how does .ME domain help?

Our amazing users contribute to the success of myLanguage by providing us with feedback. When our users submit translation suggestions, we review them and update our hybrid translation database. Our approach to crowd-sourcing translation over machine translation separates us from our competitors. Our users also help us update our applications based on their usability suggestions and translation needs.

You have launched Vocre, a new product; here at TC Disrupt SF. Can you tell us more about it?

Vocre [voh-krey] is a new translation app from myLanguage that allows anyone to communicate instantly with anybody from anywhere – without language being a barrier. With a new spin on usability, this app is our first step in helping the world communicate more easily and it had 20 000 downloads in the first 3 days. With Vocre, language translations is as easy as Record, Review and Translate.

Vocre

 

What after Disrupt?

We are currently working on an update for Vocre based on our user’s feedback; the main focus will is simplifying the user interface and making our prices more competitive. The update should be available in the US iTunes store in a few weeks, with other countries to follow.

In the next few months, we plan on launching a new feature of Vocre at the Le Web conference in Paris on December 2011 that will be bigger than our Vocre launch at TC Disrupts in SF.

How long did it take to develop myLanguage new application, Vocre?

The co-founders, Andrew Lauder and Damien Dalli, came up with the idea in July 2011. Their goal was to build a pivotal language translation app, which only previously existed in SciFi, and launch it at TechCrunch Disrupt. One of the most impressive feats the co-founders were able to accomplish with Vocre, aside from winning the Best Mobile app and Audience Choice award at TC Disrupt SF, was to create and launch the app in two and half months time.

If you’ve ever been in a situation where there was a phrase or complete sentence you didn’t understand, you should download one of MyLanguage.me‘s applications and try them out. It’s the closest thing to the Star Trek communicator for now. 😉

[youtube width=”555″ height=”312″]http://www.youtube.com/watch?v=VuP37PW0Yn8[/youtube]

Head of Sales, .ME Registry