Meet Taylor Wright: An Entrepreneur, Photographer And Videographer

Have you ever asked yourself: “Will I be doing this same old job for the rest of my life?”

That’s the common question we all ask ourselves at some point. And, that’s quite natural. We all grow and mature as individuals, both personally and professionally. Our experiences, interests, and goals change.

And, when the moment comes, you should recognize it and capitalize on every opportunity you come across. 

That is exactly what happened to Taylor Wright (taylorwright.me), a 24-year-old content creator, photographer and videographer from Tasmania.

One video Taylor had created during his trip to Japan made a huge splash and helped him build the career he always dreamed of. 

So, let’s hear Taylor’s story and see what we can learn from it.

The Story Of This Photographer And Videographer

Just because you are really good at what you do, that does not mean you love it. You may be dissatisfied with your current professional progress for many reasons. Maybe you are not passionate about your tasks or feel you’re not moving in the right direction anymore. As I have mentioned above, it’s crucial to recognize that moment when it comes and make the right decision at the right time. So what’s the story of this photographer and videographer?

Taylor Wright has worked in the creative industry for over a decade, since 2012. He started as a marketing manager and worked for many renowned brands across various industries, including real estate, automotive, construction, and many more. 

His role as a marketing manager was quite exciting. It involved a wide variety of responsibilities, from creating branding campaigns to producing in-house digital content and managing social media accounts. However, for Taylor, that was not enough.

He was simply looking for more dynamic business opportunities, ones that would allow him to unleash his creative potential. That is why he decided to focus on his exceptional talent and passion for photography and videography. 

From A Senior Marketing Manager To A Photographer And Videographer

One day, Taylor got the opportunity to travel to Japan with a friend and experience an Ebisu Circuit Drift Matsuri. He created an awesome video during the trip and uploaded it on YouTube. To his surprise, the video started generating lots of visits and shares. It made a huge splash on social networks, and this amazing photographer and videographer found himself the center of attention. 

Such a brief moment of fame opened a whole new world of career development opportunities for Taylor, and he didn’t waste his time. 

Recognizing the immense power of YouTube, Taylor began to share quality visual content more frequently to explore the full potential of the platform. He traveled to various motorsport events across Australia, New Zealand, the USA, and Japan, creating more content and furthering his skills.

Starting A New Chapter As A Business Owner

Following the huge success of his video content from the Japan tour, Taylor decided to take a leap of faith. He left his senior marketing position to launch Brokenimage Creative. That is a full-service marketing, advertising, and design agency that covers all aspects of a successful branding and marketing strategy.

In 2020, Taylor launched another creative agency, Creative Signage, Tasmania’s freshest and one of the most reputable signage businesses. They provide the widest range of brand promotion services. Some of them are brand collateral services, business signage, digital printing, graphic design, real estate signage, etc.

Taylor has recently acquired JDM Maps, an IOS app that serves as an ultimate guide to Japan for car enthusiasts. 

Launching A Personal Website As A Photographer And Videographer

As we have already mentioned above, Taylor’s professional journey to becoming content creator, photographer and videographer started with a video. 

Recognizing his talent for visual content creation, people started following him on different platforms. Hungry for quality photos and videos, they were waiting for Taylor to publish new content. Soon, he had a growing follower base – one that would be hard to engage without having a website. 

And, securing a .ME domain was a great starting point. 

Taylor launched a personal website (taylorwright.me) that has helped him divert and centralize followers from different social platforms in a single location. 

The Benefits Of A Personal Website For A Content Creator (Photographer And Videographer)

So, how does a content developer, photographer and videographer, and other players in the creative industry benefit from building a personal website? Here are a few valuable lessons you can learn from Taylor:

Showcase Your Work 

A personal website serves as your online portfolio. That is a place where you can talk about your skills, showcase work experience, and publish client success stories. For a person working in the creative industry, such as photographer and videographer, a personal website is also an opportunity to develop a comprehensive and visually appealing lookbook. 

On Taylor’s website, you will find the Lookbook section, where he shares his most successful photography and videography content with the public. Project transparency helps him build trust with his potential clients and convert them faster.

Build A Personal Brand As A Photographer And Videographer

A personal website allows you to put your name to your works and start branding yourself. It increases your visibility and makes you memorable in a crowded digital ecosystem.

Let’s take Taylor’s example. People who come across his videos on social networks may want to learn more about him and book his services. So, what’s the first thing they would do? Search his name on Google, right? And, when they do so, the first thing they will spot in search results is the personal website of this photographer and videographer. 

Promote Your Business 

Taylor uses his personal website to build trust with his target audience by publishing astonishing content. In addition to his lookbook, Taylor also blogs regularly, where he shares his professional tips and experiences. That is how he positions himself as a credible source of information and builds trust with potential clients.

Emphasize Your Value Proposition As A Photographer And Videographer

Having a personal website is a chance for you to emphasize what exactly separates you from similar industry players, as well as what value you can deliver to your target audience. For Taylor, that is “creating impressionable, eye-catching content.”

Wrapping Up

“The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle,” Steve Jobs said. 

So, step out of your comfort zone, build a business plan, and hope for the best. Just like Taylor did. 

Taylor, thank you for choosing .ME as your digital home. We are looking forward to hearing more about your future achievements!