Learn How To Scale Your Freelance Business

6 min read,

So what do you do if your freelance business gets ‘stuck in a rut’? You make excellent money, have great clients, and are passionate about your business. But ‘What’s next’ is a question that keeps popping into your head. 

All freelancers who want to grow their businesses face the same major challenge: there are only so many hours in the day and no one can work all of them. 

Finding the time to grow your business can be tricky. But with the right approach, scaling your freelance business can be easier than you imagine. Here are some ideas to scale and get to the next level.

Consider Turning Your Freelance Business Into An Agency

consider-turning-your-freelance-business-into-an-agency

Scaling your freelance business basically means growing it while proportionally growing your profit. Determining why and when to scale your business is a very personal decision. It all depends on what you want and what your goals are. How ambitious and responsible you are.

One of the ways to scale would be establishing a mini agency in collaboration with another freelancer. The main goal would be working with one another to establish a full-service agency

If you’re not yet prepared to start a new company with someone, you should try out collaboration by simply working with others. Increase your network and look for opportunities to collaborate with others.

Anyhow, starting an agency requires leaving your primary services behind. Instead, you would need to acquire new skills. Planning, assigning, and coaching are just some of them.

Skills You Need For Scaling Your Freelance Business

Although it can be quite difficult, creating your own agency from freelance business is not impossible. Invest in a team and culture that will make finding new clients easier for you by taking the time to sketch out the kind of agency you want to establish.

Creating a team, organizing it and assigning responsibilities to employees, future negotiations – those are just some of the reasons why you need some new skills. After all, you are now a leader, right?

Let’s see what are some of the main skills you should work on.

Learn Public Speaking 

You’ll probably spend a lot of time at various networking events when you first start out, in order to establish relationships and spread the word about your name. You’ll start to fine-tune the groups you remain loyal to as you begin to reap the benefits of your relationships.

You’ll eventually get the experience necessary to begin delivering speeches in front of audiences. 

Learn To Delegate

Delegating is a skill set that doesn’t come naturally to many people. But the more proficient you become at delegation, the more effective a leader you’ll be.

The more proficient you become at delegation, the more effective a leader you’ll be.

The ability to delegate is a crucial management skill. Entrepreneurs and managers can utilize it as a useful tool to lead effectively.

Knowing the strengths and weaknesses of each team member is essential for efficient delegation. In this manner, you may delegate tasks with confidence and pass accountability for the actions and results to team members.

Here are some recommendations that can make delegation more effective:

  • Know the strengths of each employee
  • Embrace failure
  • Ask for and give feedback
  • Provide credits

To Scale The Freelance Business Learn How to Hire The Right People

Hiring the right people for your agency might be the most important step when creating it. The foundation of a solid, long-lasting corporation is its workforce. For instance, no matter what level, employees are in charge of the company. So this is why it is crucial to pick wisely.

The foundation of a solid, long-lasting corporation is its workforce.

It is best to hire 2 people at the start who can cover several positions and who are talented. Later, you can slowly expand the team. Just know that you can’t have 100 people work in your agency at the start. Therefore, take it step by step. 

And here are the first steps for hiring the right people:

  • Establish the positions that are required
  • The tasks and roles of each position
  • Identify applicants
  • Organize interviews
  • Choose a contender
  • Orient the new worker

Scale Your Freelance Business By Creating A New Product

scale-your-freelance-business-by-creating-a-new-product

Remember there is always room for improvement and for scaling your freelance business. If you are not interested in creating an agency, you should consider creating new product(s). 

There are numerous ways to accomplish this. For example, if you are a freelance writer, you can consider creating an ebook, or even write a book. New platforms and new opportunities for growth are always there.

Anyhow, we already know that nothing is easy and nothing happens overnight. You need to have a good plan and be persistent.

Here are a few ideas that might inspire you.

Create A YouTube Channel Or A Podcast For Your Freelance Business

Sharing your knowledge through channels like YouTube or creating a podcast, can be a great thing for your freelance business. 

Again, you don’t need to be a professional and have all the filming equipment. Content made with smartphones is perfectly fine as well.

Experiment, choose the system that suits you the best, and then go for it. Don’t forget to have fun along the way!

Create An Online Course For Your Freelance Business

In order to create an online course, or course, you need to have enough expertise built.

Sharing your knowledge, educating people, and building a community will definitely help your freelance business expand.

In Conclusion

When scaling your freelance business, always remember to keep your equilibrium while you develop. 

Having time to unwind and recharge is crucial for you and your success as your freelance business grows. This leisure is important for keeping up your health and the motivation to solve problems creatively that you need to grow as a freelancer. 

Having time to unwind and recharge is crucial for you and your success as your freelance business grows.

Also, concentrate on your loved ones, close friends, and most importantly, on you! By limiting your work hours to weekdays, you can protect your personal time. In fact, keep your weekends open to indulge in thought-provoking, instructive activities like reading a book or watching a course.

Marketing Specialist, Alicorn